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Sunday, June 28
 

12:00pm

The Evolution of Social Media: New Directions
You need this ticket from Eventbrite to sign up: Regular admission.
Welcome to the 5th Anniversary Celebration of Social Media Day South Florida!

We are currently experiencing the fastest pace of innovation we have ever known, which is already impacting the way we live and work. Since 2000, 52% of Fortune 500 companies have gone bankrupt, been acquired, or ceased to exist. New trends that have grown into multi-billion dollar industries, including the shared and maker economies, virtual and augmented reality, the Internet of Things, dark social, mobile media and apps, and more.

The common thread? They are all powered by social media and we are all participants.

Speakers
avatar for Alex de Carvalho

Alex de Carvalho

Knight Innovator in Residence, Florida International University
Alex creates opportunities for companies, brands, and individuals to connect. He is currently named as the Knight Innovator in Residence, serving at the School of Journalism and Mass Communication at FIU (Florida International University). Previously, he served as the Regional Director for Constant Contact in South Florida. Alex taught at the Uni­ver­sity of Miami’s School of Com­mu­ni­ca­tions and... Read More →


Sunday June 28, 2015 12:00pm - 12:30pm
LiveAnswer - Crystal Ballroom 2319 SE 17th St, Fort Lauderdale, FL 33316

12:30pm

Introductory Keynote
You need this ticket from Eventbrite to sign up: Regular admission.
Speakers
avatar for Adam Boalt

Adam Boalt

CEO, BOALT/LiveAnswer
Adam Boalt is currently the Founder and CEO of LiveAnswer, Inc. based out of Pipeline Brickell.  Launched in March of 2014, LiveAnswer technology is revolutionizing the call center model and has provided over 3 million minutes of on-demand phone support to over 1000 businesses including: Uber, the Game Show Network, Dome 9 and the Hearst Corporation.  | | Prior to LiveAnswer, Adam founded RushMyPassport.com which was voted #1 by the... Read More →


Sunday June 28, 2015 12:30pm - 1:15pm
LiveAnswer - Crystal Ballroom 2319 SE 17th St, Fort Lauderdale, FL 33316

1:30pm

100 Free Marketing Tools to Build Your Personal / Business brand
You need this ticket from Eventbrite to sign up: Regular admission.
A discussion of a plethora of kick-ass tools every marketer, business owner or blogger can utilize to build and enhance their brand.

Speakers
avatar for John D Saunders

John D Saunders

Founder, 5Four Digital
Founder of @5FourDigital | Tech Geek | Art lover, adventurer and occasional badass


Sunday June 28, 2015 1:30pm - 2:15pm
Ford en Español - Chairman's 2320 SE 17th St, Fort Lauderdale, FL 33316

1:30pm

Get Up To Speed With SEO Offsite, Onsite and Socially

As we all know,Google always changes it's algorithms, Pigeon, Panda, Mobilegeddon. Who can keep up? Have no fear. Learn some simple tools to get you up to speed and do SEO right in 2015. Learn about Offsite SEO with Google Plus Local, Onsite SEO plugins.



Speakers
avatar for Blanca Stella Mejia

Blanca Stella Mejia

Social Business Manager, IBM
Blanca is a Digital Marketing Specialist focusing on Social Media, Content Marketing and SEO. Blanca has also been blogging for seven years and is also the founder of an award winning bilingual blog MiCaminar.com where she shares doses of inspiration, leadership and motivation. She blogs about Social Media at BlancaStella.com and was one of the Community Managers for Microsoft Research division, FUSE Labs. Currently, she is a Social Business... Read More →


Sunday June 28, 2015 1:30pm - 2:15pm
Commodore 2318 SE 17th St, Fort Lauderdale, FL 33316

1:30pm

How a small Ft Lauderdale based agency partners up to tackle big projects
You need this ticket from Eventbrite to sign up: Regular admission.
Speakers
avatar for Jonathan Brownfield

Jonathan Brownfield

CEO, LIFT Digital Media
Jonathan was named a Top 40 Under 40 in two magazines, he is on the Board of Directors for Social Media Club SFL, and he is the Founder of LIFT Digital Media. Jonathan has built digital strategies for national brands, including: The Breeders' Cup, The Florida Panthers NHL Hockey Team, and Charter Schools USA.


Sunday June 28, 2015 1:30pm - 2:15pm
LIFT Digital Media - Crystal Conference 2311 SE 17th St, Fort Lauderdale, FL 33316

1:30pm

How to Create and Monetize your Personal Super Power
You need this ticket from Eventbrite to sign up: Regular admission.
Turn your personal passions into an online Super-Power! In this presentation you will identify your 95% secret skills, learn an easy way to create compelling content and conceive your own web magnet.

Speakers
avatar for Jay Berkowitz

Jay Berkowitz

Founder/CEO, Ten Golden Rules
| Jay Berkowitz is an author, an educator, an International keynote speaker and an award-winning thought leader. A senior online marketing professional with over twenty five years of marketing experience, Mr. Berkowitz has managed marketing departments for Fortune 500 brands: Coca-Cola, Sprint and McDonald's Restaurants, and he has developed online and offline strategies for AT&T and leading health and fitness website eDiets.com. | | Mr... Read More →


Sunday June 28, 2015 1:30pm - 2:15pm
LiveAnswer - Crystal Ballroom 2319 SE 17th St, Fort Lauderdale, FL 33316

1:30pm

Reaching Millennials/Unicorns + Gen "Z"
You need this ticket from Eventbrite to sign up: Regular admission.
A toolkit for identifying what drives millennials and Gen "Zers" - and how to reach them, or not.

Speakers
avatar for Andrew Quarrie

Andrew Quarrie

Founder/CEO, Jurnid
Andrew Quarrie is the Founder of Jurnid, a marketplace for sourcing freelance journalists, subject matter experts, and content providers. Over a decade as a multifaceted creative, Andrew focuses on user-centric B2B and B2C branded offline and online experiences. His freelance/consulting career involved projects spanning both regional companies throughout South Florida and multi-national brands with a global reach. Andrew has worked in... Read More →


Sunday June 28, 2015 1:30pm - 2:15pm
Captain's 2315 SE 17th St, Fort Lauderdale, FL 33316

2:30pm

Go Further: From Blogger to Influencer
You need this ticket from Eventbrite to sign up: Regular admission.
A candid conversation between Natasha Otero-Santiago (@NataschaOS) and Linda Ponder (@Ponderela) on how to address the challenges and reap the benefits of engaging Hispanic Millennials and working on the Abróchate por Amor initiative.
 
This hands-on session, lead by Albert Collazo (@AlbertCollazo) and Fernando Rodríguez (@MCGFernandoR) members of Ford Motor Company National Hispanic Communications, will help you take your brand to the next level by transforming obstacles into opportunities.

Speakers
avatar for Albert Collazo

Albert Collazo

National Hispanic Communications, Ford and Lincoln Motor Company’s
Albert Collazo (@AlbertCollazo) has over 20 years of experience in public relations, communications, and strategic alliance development with vast networks at the national, local and state levels. His experience has taken him to the national scene as one of the leading spokespersons and advocates in the areas of health, education, civil rights, economic and business development. He is an integral part of the Hispanic corporate and policy... Read More →
avatar for Linda  Ponder

Linda Ponder

Co-Founder, Web City Girls
Linda Ponder (@Ponderela) is the Co-Founder of Webcitygirls, a gregarious, creative and successful entrepreneur, is always connecting with brands and and making new friends along the way. Linda is evolving her brand in the digital space and looking for opportunities to demonstrate entrepreneurial spirit.
avatar for Fernando Rodriguez

Fernando Rodriguez

National Hispanic Communications, Ford and Lincoln Motor Company’s
Fernando Rodríguez (@MCGFernandoR) is a director at Moore Communications Group, a nationally ranked integrated communications firm with offices in Tallahassee, Colorado, West Palm Beach and Washington, D.C. He leads MCG Latino, a team of bilingual and bicultural communicators. As member of Ford and Lincoln Motor Company National Hispanic Communications team in the U.S., Fernando helps increase the automotive brands visibility through... Read More →
avatar for Natascha Otero Santiago

Natascha Otero Santiago

Public Relations Consultant, Natascha Otero-Santiago
Natascha Otero-Santiago (@NataschaOS) is a Hispanic Public Relations and Social Media consultant with more than twenty years’ experience. A seasoned public speaker, she holds a Master of Arts and Bachelor of Arts degrees from Tufts University and has worked extensively with non-profit organizations in Boston, Miami, and Puerto Rico. She assists small businesses and Fortune 500 companies with their public relations, branding recognition, and... Read More →


Sunday June 28, 2015 2:30pm - 3:15pm
LiveAnswer - Crystal Ballroom 2319 SE 17th St, Fort Lauderdale, FL 33316

2:30pm

Drinking the Kool Aid: Getting managers on board with an employee-driven social media program
You need this ticket from Eventbrite to sign up: Regular admission.
50% of employees are active on social media, but only 12% of companies offer formal social media training. Why aren’t more companies using employees as advocates via incentive programs, ongoing training and support? Employees are a built-in promotion tool… Let me show you how to activate their power

Speakers
avatar for Abdul Muhammad

Abdul Muhammad

Vice President of Digital Development, rbb Communications
Abdul Muhammad | Vice President of Digital Development | | As the vice president of digital development at rbb Communications, Abdul Muhammad brings 17 years of experience in internet marketing, specializing in creating nationally recognized and award-winning digital marketing campaigns. | | His integrated approach to digital marketing has an intense focus on ROI by leveraging web-based platforms, social media and mobile technology that... Read More →


Sunday June 28, 2015 2:30pm - 3:15pm
Commodore 2318 SE 17th St, Fort Lauderdale, FL 33316

2:30pm

Social Neuromarketing
You need this ticket from Eventbrite to sign up: Regular admission.
This is what happens to your brain when you're exposed to advertising and marketing messages on social media platforms. Hang on.

Speakers
avatar for Alex Wall

Alex Wall

Sr Digital Strategist, Roar Media
Alex is a full-stack digital marketer who cut her teeth on social media and neuromarketing. She leads the digital department at Roar Media and is a contributing writer at Forbes.


Sunday June 28, 2015 2:30pm - 3:15pm
LIFT Digital Media - Crystal Conference 2311 SE 17th St, Fort Lauderdale, FL 33316

2:30pm

Tweet responsibly: From Social Media to Social Impact
You need this ticket from Eventbrite to sign up: Regular admission.
In this talk we explore how to engage in more meaningful and conscious relationships with the RIGHT clients and projects, and to devise your own working system based on your values and desires,leading you to a path of fulfillment and true personal success.

Speakers
avatar for Fania Castro

Fania Castro

CEO, F5 creative studio
Fania is the founder and CEO of F5 Creative Studio an advertising agency that specializes in integral branding development and the Co-founder of The Elastic Mind Project a 501c3 non-profit organization that provides educational programs based on art science and technology to neglected kids living in disenfranchised communities around the globe. Fania holds a Master's degree in Architecture from the National university of Colombia along with a... Read More →


Sunday June 28, 2015 2:30pm - 3:15pm
Ford en Español - Chairman's 2320 SE 17th St, Fort Lauderdale, FL 33316

2:30pm

Using Instagram to create strong online and offline brand advocates – a person or customer who talks favorably about a brand or product and then passes on positive word-of-mouth (WOM) messages about your brand.
Using Instagram to create strong online and offline brand advocates – a person or customer who talks favorably about a brand or product and then passes on positive word-of-mouth (WOM) messages about your brand.

Speakers
avatar for Sharon Gadbois

Sharon Gadbois

Real Estate Marketing Solutionist & Business Strategist, G Co Group (Gadbois Consulting)
Sharon is a Leading (Real Estate) Marketing Solutionist and Business Strategist and specializes in customer retention and follow up. | | Sharon is a new media maven, a champion of personal development, and adept at leveraging her vast knowledge of marketing and social media. A gifted public speaker, she has been able to bring in new customers, grow business and find new ways to engage her audience. | | Sharon began evangelizing Social Media... Read More →


Sunday June 28, 2015 2:30pm - 3:15pm
Captain's 2315 SE 17th St, Fort Lauderdale, FL 33316

3:30pm

How Social Media is Used in Disasters
You need this ticket from Eventbrite to sign up: Regular admission.
By the time hurricane season starts this year, it will have been nearly a decade since the last hurricane has directly impacted Florida. Meanwhile, our population and real estate development has boomed, with over a million new residents that are inexperienced with preparing for and surviving tropical storms. With each successive major disaster around the world, we have witnessed the public’s widespread adoption of smartphones and of social media technologies to obtain information during emergencies and to share text, pictures, video of the disaster. This explosion in use of social media presents many challenges for emergency managers, who are wholly unprepared to monitor and respond to digital pleas for help and who are unable to effectively spread official disaster messages through social media platforms. When integrated with traditional channels, social media increases the situational awareness of emergency responders, which allows for better decision-making, planning and resource allocation.

Speakers
avatar for Alex de Carvalho

Alex de Carvalho

Knight Innovator in Residence, Florida International University
Alex creates opportunities for companies, brands, and individuals to connect. He is currently named as the Knight Innovator in Residence, serving at the School of Journalism and Mass Communication at FIU (Florida International University). Previously, he served as the Regional Director for Constant Contact in South Florida. Alex taught at the Uni­ver­sity of Miami’s School of Com­mu­ni­ca­tions and... Read More →


Sunday June 28, 2015 3:30pm - 4:15pm
LiveAnswer - Crystal Ballroom 2319 SE 17th St, Fort Lauderdale, FL 33316

3:30pm

Building a community with Podcasting and Social Media
You need this ticket from Eventbrite to sign up: Regular admission.
How to build a community with podcasting and social media. I'll talk about our history, achievements and tips.

Speakers
avatar for Danny Peña

Danny Peña

Founder and Host, Gamertag Radio
Danny Peña is the Founder and Host of Gamertag Radio. Gamertag Radio (GTR) is an independent online gaming website dedicated to the gaming community that was founded in 2005, and intended to help to unite all gamers. Over the past few years, GTR has grown from a small website to one of the largest and most respected gaming information sites on the Internet. Every week GTR records and distributes new episodic content recapping the news of... Read More →


Sunday June 28, 2015 3:30pm - 4:15pm
Captain's 2315 SE 17th St, Fort Lauderdale, FL 33316

3:30pm

Effectively Managing Social Media & Entertainment
You need this ticket from Eventbrite to sign up: Regular admission.
Andrew Beckwith, aka DJ Supersede, will discuss how he manages a team of 18 entertainers with 3-4 social media pages each, plus another 6 business accounts effectively by using API scheduling tools, planning, and teamwork. Using every major platform of social media can be ineffective if it’s implemented poorly. He will also discuss proper reporting, goal setting, and implementation of your plan to increase both your fan base, impressions, and reactions.

Speakers
avatar for Andrew Beckwith

Andrew Beckwith

President, Supersede Group
Supersede has been DJing nightclubs, corporate and private events, and stadiums since 2001. He became the Miami Dolphins DJ in 2008, and founded Lincoln Road Records in 2010. He’s has played alongside Steve Aoki, DJ AM, & Vice in some of Miami’s most spectacular nightclubs and venues like Mansion, Set, Mynt, The Fillmore & the Hard Rock Hotel & Casino. | | Supersede has produced multiple singles, remixes, and bootlegs... Read More →


Sunday June 28, 2015 3:30pm - 4:15pm
LIFT Digital Media - Crystal Conference 2311 SE 17th St, Fort Lauderdale, FL 33316

3:30pm

Social Video the Road to Social Media Fame For Your Business
You need this ticket from Eventbrite to sign up: Regular admission.
In this presentation you will learn how to use the power of social video to reach social media fame with your target customer. We will review case studies of companies using social video and we will discuss the strategies that make these companies social media famous with their target audiences.

Speakers
avatar for Karla Campos

Karla Campos

Marketing Director, Telemundo Tampa
Karla Campos is a social media strategist, manager and speaker. Karla currently holds the Marketing Director role at Telemundo Tampa. Karla is the author of Social Media Fame Social Media Fame, and the winner of a Small Business Influencer award for 2013. Karla Campos is the organizer of of different conferences, festivals, and social media events. Karla has been featured on T51, NBC6, Entrepreneur.com, Social Media Today, and the Sun Sentinel... Read More →


Sunday June 28, 2015 3:30pm - 4:15pm
Ford en Español - Chairman's 2320 SE 17th St, Fort Lauderdale, FL 33316

3:30pm

Turn Social Friends into Brand Besties
You need this ticket from Eventbrite to sign up: Regular admission.
We all have "friends" and followers on social media, but how do you make those fans your "Brand Besties"? Mugsy PR has the tips and tricks to create brand ambassadors for your brand through social media.

Speakers
avatar for Emily Taffel

Emily Taffel

Owner, Mugsy PR
Emily Taffel, Founder and CEO of Mugsy PR, is always striving to get the word out quickly and to the widest audience possible, whether it is gossip, publicity for a new product or event, or a major news story - she is the woman-in-the-know. With 15 years of boutique PR and corporate agency experience, Emily launched Mugsy PR in 2013 ready to bring her unique flair and creativity to the industry. Emily has represented clients in the yachting... Read More →


Sunday June 28, 2015 3:30pm - 4:15pm
Commodore 2318 SE 17th St, Fort Lauderdale, FL 33316

4:30pm

Scoping Out Periscope
You need this ticket from Eventbrite to sign up: Regular admission.
Panelists include Daniel Rivero, Multimedia Producer/Reporter at Fusion Network; Nannette Rodriguez, Director of Communications at City of Miami Beach; Juan-Carlos Hernandez, director of partnerships at Nobox Social Media Agency

Is Periscope a fad or does it have the potential to change the way brands and publications communicate? Join experts in communications and journalism as we explore the opportunities for the rawest reporting social app yet.

 The hashtag for the panel is #ScopeTalk.

Speakers
avatar for Juan Carlos Hernandez

Juan Carlos Hernandez

Director of Ventures, Nobox
Twitter: @iamjuca
avatar for Andrew Quarrie

Andrew Quarrie

Founder/CEO, Jurnid
Andrew Quarrie is the Founder of Jurnid, a marketplace for sourcing freelance journalists, subject matter experts, and content providers. Over a decade as a multifaceted creative, Andrew focuses on user-centric B2B and B2C branded offline and online experiences. His freelance/consulting career involved projects spanning both regional companies throughout South Florida and multi-national brands with a global reach. Andrew has worked in... Read More →
avatar for Daniel Rivero

Daniel Rivero

Producer and reporter, Fusion Network
Twitter: @TooMuchMe
avatar for Nannette Mantecado Rodriguez

Nannette Mantecado Rodriguez

Director of Communications, City of Miami Beach
Twitter: @sflabird


Sunday June 28, 2015 4:30pm - 5:15pm
LiveAnswer - Crystal Ballroom 2319 SE 17th St, Fort Lauderdale, FL 33316

4:30pm

Advanced Social Media Analytics: Custom Reports, Tagging and Segmentation
You need this ticket from Eventbrite to sign up: Regular admission.
In this presentation I will go into actionable detail about how to use the most powerful [free] tool in the world, Google Analytics, to drive actionable insights from your social media efforts.

Speakers
avatar for Ryan Stewart

Ryan Stewart

Webris, Webris
Ryan is a digital marketing consultant with over 8 years of experience working with clients like Accenture, the Department of Defense and Target. His firm, Webris, specializes in organic search and performance analytics.


Sunday June 28, 2015 4:30pm - 5:15pm
LIFT Digital Media - Crystal Conference 2311 SE 17th St, Fort Lauderdale, FL 33316

4:30pm

How to play the field and be safe when dating online
You need this ticket from Eventbrite to sign up: Regular admission.
The internet is like the Wild West. The people you are interacting with online may not be who they say they are; this is especially true with online dating. Here are a few tips on how to stay safe online.

Speakers
avatar for Bob Birdsong

Bob Birdsong

Co-Founder, ValiDATE
Bob is the Co-Founder of ValiDATE; a unique dating website that verfies its members using a credit and background check. He is also a former Naval Officer and Florida Highway Patrol Officer.


Sunday June 28, 2015 4:30pm - 5:15pm
Ford en Español - Chairman's 2320 SE 17th St, Fort Lauderdale, FL 33316

4:30pm

LinkedIn: The Birth of Your Personal Brand
You need this ticket from Eventbrite to sign up: Regular admission.
LinkedIn is the largest business networking platform on the planet. Today, LinkedIn has over 340 million members worldwide, and over 100 million in the U.S. The majority of the Fortune 500 CEO's are on LinkedIn, and actively building their personal brands - so where are you?

Speakers
avatar for Georgianne Brown

Georgianne Brown

Co Founder & Managing Partner, Big Couch Media Group
Georgianne Brown is the Co Founder and Managing Partner at Big Couch Media Group. Georgianne has over 25 years of extensive hands on background and proven track record in leading many recognized brands and entrepreneurial growth companies to leverage the power of digital media. Prior to Big Couch Media Group, Georgianne served as President at BabyUniverse Inc. (Nasdaq: KIDS), a leading new media, content, social networking, and ecommerce company... Read More →


Sunday June 28, 2015 4:30pm - 5:15pm
Captain's 2315 SE 17th St, Fort Lauderdale, FL 33316

4:30pm

What Podcasters Can Learn From Vanilla Ice
You need this ticket from Eventbrite to sign up: Regular admission.
Essential strategies that podcaster can apply using the framework of Stop, Collaborate and Listen.

Speakers
avatar for Jared Easley

Jared Easley

Co-Founder, Podcast Movement
Jared Easley is a genuine entrepreneur. He has been called the Zig Ziglar of the podcasting world. In the past couple of years he's started a podcast, written a book and co-founded Podcast Movement which is the World's Largest International Podcasting only Conference. Jared is a noticer, motivator, friend and power content creator. He has found the way to do all of this and still keep his family first.


Sunday June 28, 2015 4:30pm - 5:15pm
Commodore 2318 SE 17th St, Fort Lauderdale, FL 33316

5:30pm

Posting and Positioning: Using Social Media for Community Engagement
You need this ticket from Eventbrite to sign up: Regular admission.
The panel includes:

-- Ceci Dadisman, who energized the Palm Beach arts community as an early user of Twitter and other SM. She now speaks all over the country on engaging arts communities through social media. She remains Dir. of Marketing, @PalmBeachOpera and also tweets as @cecidadisman.
-- Dr. Hackie Reitman, author of @AsperTools, a physician and former pugilist with a great team helping him take his message of how to work with people on the autism spectrum to a national audience.  
-- Glenna Golden Milberg, Channel 10, co-moderator of This Week in South Florida, a/k/a @Glennaon10. 
-- Hilda S Mitrani, with an overview of the Medicaid expansion fight in Tallahassee and the role of social media. @HildaSMitrani. 


Speakers
avatar for Hilda S. Mitrani

Hilda S. Mitrani

Principal, Multilingual Media & Marketing, Inc.
Hilda Sofia Mitrani is a consultant specializing in the integration of marketing, public relations, social media and community engagement. Her multicultural background, marketing and crisis communication experience has informed her 25 year mar/com career and advocacy for families dealing with autism. Hilda is biliterate in English and Spanish and a resident of Hollywood.


Sunday June 28, 2015 5:30pm - 6:15pm
LiveAnswer - Crystal Ballroom 2319 SE 17th St, Fort Lauderdale, FL 33316

5:30pm

DIY Blogger Network: Build your own blogger network and leverage the power of new media to promote your brand.
You need this ticket from Eventbrite to sign up: Regular admission.
The power of bloggers as the new media is undeniable. This presentation will teach you how to build a blogger community around your brand and leverage the power and influence of this new media to increase traffic to your site, draw in your ideal customer and make more money.

Speakers
avatar for Adriana Serna

Adriana Serna

Communications and Social Media Manager, Caribbean Hotel and Tourism Association
Adriana is a bilingual professional speaker, marketer, translator and social media devotee with over 15 years of experience in working with international corporations such as Aeromexico Airlines, Tiffany, Pepsi, Franklin Templeton, Tampico Beverages and World Research Group. She is the Communications and Social Media Stratigist for the Caribbean Hotel and Tourism Assocaition. She is also a freelance social media marketing consultant.


Sunday June 28, 2015 5:30pm - 6:15pm
Captain's 2315 SE 17th St, Fort Lauderdale, FL 33316

5:30pm

Social Lead Generation and the Power of Twitter
You need this ticket from Eventbrite to sign up: Regular admission.
Social lead generation and the power of Twitter presentation will focus on the ability to use social media to search consumers in a pro-active manner, resulting in brand recognition, online impressions and direct communication with qualified customers for your brand and services.

Speakers
avatar for John Peter Mahoney

John Peter Mahoney

Founder, SocialMedia305
John Peter Mahoney, founder of SocialMedia305, a digital communications consulting company, radio host and public speaker, 25 years sales experience and 7 years specializing in lead generation and networking via social media.


Sunday June 28, 2015 5:30pm - 6:15pm
Commodore 2318 SE 17th St, Fort Lauderdale, FL 33316

5:30pm

The Immutable Law of Social Media 'REALationships'
You need this ticket from Eventbrite to sign up: Regular admission.
These days its too easy to "app it out" and "phone it in" as a social media marketer. The Law of REALationships states that building deeply engaged fans who RAVE about your brand takes time & individual effort. This thoughtful session is about tactics, how to’s and ideas to delight your followers

Speakers
avatar for Jim Gilbert

Jim Gilbert

CEO, Gilbert Direct Marketing
Jim Gilbert has been a thought-leader in the social media space since 2008. His presentations have been seen by thousands of marketers. He speaks each year at The Direct Marketing Association annual conference, Social Media Day, Social Media Week and many colleges and universities. His presentation slides have viewed over 85,000 times. | | When Jim speaks, he gives it all away! His energy is infectious and his delivery style is thoughtful... Read More →


Sunday June 28, 2015 5:30pm - 6:15pm
Ford en Español - Chairman's 2320 SE 17th St, Fort Lauderdale, FL 33316

5:30pm

The missing link: the secret to re-purposing content for social media pros
You need this ticket from Eventbrite to sign up: Regular admission.
Many social media pros sweat over coming up with fresh content for clients. The truth is, that really isn't necessary. There are ways to take on piece of anchor content and give it a long life online. Lisa D. Sparks will show you how.

Speakers
avatar for Lisa Sparks

Lisa Sparks

Managing Partner, Verity Content
Lisa D. Sparks, a well known small business marketing expert, has shared results generating insights to more than 20,000 business owners in the United States and Latin America. | | Through live workshops, teleseminars and manuals Lisa consults with national and international companies on starting and sustaining profitable email marketing, social media and blog campaigns. | | Lately Lisa started the content marketing firm, Verity Content... Read More →


Sunday June 28, 2015 5:30pm - 6:15pm
LIFT Digital Media - Crystal Conference 2311 SE 17th St, Fort Lauderdale, FL 33316

6:15pm

Conclusion and Lift Off!
You need this ticket from Eventbrite to sign up: Regular admission.
Speakers
avatar for Alex de Carvalho

Alex de Carvalho

Knight Innovator in Residence, Florida International University
Alex creates opportunities for companies, brands, and individuals to connect. He is currently named as the Knight Innovator in Residence, serving at the School of Journalism and Mass Communication at FIU (Florida International University). Previously, he served as the Regional Director for Constant Contact in South Florida. Alex taught at the Uni­ver­sity of Miami’s School of Com­mu­ni­ca­tions and... Read More →


Sunday June 28, 2015 6:15pm - 6:30pm
LiveAnswer - Crystal Ballroom 2319 SE 17th St, Fort Lauderdale, FL 33316

6:30pm

Sunset Cocktail at Pier Top
Sunday June 28, 2015 6:30pm - 9:00pm
Atlantico Rum - Hyatt Sixty-Six Pier Top 2303 SE 17th St, Fort Lauderdale, FL 33316